Eleven Social Media Updates You Might Have Missed
April was a relatively mellow month in the social media world. Facebook, LinkedIn, and YouTube were the only networks that rolled out new updates. Nevertheless, there were a few SEJ articles this month geared toward helping marketers make the most of their social media strategies. For example, which brands are successfully tapping into the desires and needs of their target audience on social media? Just over a year ago, Facebook released Reactions. Five new emojis joined the venerable Like button — Love, Haha, Wow, Sad, and Angry — with the aim of giving users a little more freedom to express their emotional responses to posts. How are businesses using social listening today? To find out, research firm Clutch recently surveyed 300 marketers. Respondents all used social media monitoring tools for their jobs at medium and large B2B and B2C U.S. companies. Finally, here are the exciting social media updates you may have missed in April. Facebook Facebook is tes